Five takes from the Kavedon Family on building a solid business during uncertain times — Part 2

In these interviews, taken between May and June 2022, four Kavedon Kapital partners and a portfolio manager share their experiences and learnings from previous crises with visions for thriving in current conditions. With multiple crashes weathered between them, they have a broad overview of the effect of cycles on the startup ecosystem, the opportunities they provide and how to leverage all types of conditions for growth, profitability and, most importantly, during these critical periods: survival and renewal.

When the sun shines, everyone focuses on the land grab and being the best. Now return to focus on the basics: getting to profitability.

  • ensure that the team is stable through constant communication
  • lead from the front with attitude and conviction
  • product is evolving through data points gathered from users
  • ensure your customer’s needs are met through dialogue and commitment
  • If you modelled for 10 new client wins this year, win 12 or more
  • If you targeted 10% upsell into clients, strive for 20%
  • If you supercharge your KPIs, you will succeed.

Maintain hope but don’t rely on it. Strategy is what you need.

  • shortening supply chains to ensure more consistent delivery,
  • reducing reliance on external contractors in geographies where economic impacts may be radically different to those we face close to home,
  • reducing or increasing inventory to flex with likely changes in demand, or
  • adopting new SaaS models to take advantage of new working methods and the need for everywhere to be an office.



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Kavedon Kapital

Kavedon Kapital

Kavedon Kapital is Venture Capital Fund Entity designed and built on Circular Economics